From Reuters:
“Americans
give to charity like never before amid pandemic”
Hundreds of
cars line up before dawn on weekly distribution days for the Forgotten
Harvest’s partner food pantries in the metro Detroit area, where visits are up
by 50% this year. The need has grown as the coronavirus pandemic has shut down
offices and other businesses. So has the response. Monetary donations to the
food bank are on pace to top last year’s contributions, helping to fund a
larger storage space and new mobile distribution sites required to distribute
food safely during the crisis. “The only good thing about this pandemic is that
it’s made people care a little bit more about their neighbors,” said
Christopher Ivey, director of marketing for Forgotten Harvest, one of the
largest food banks in Michigan. The economic crisis set off by the pandemic has
widened the chasm between the “haves” and the “have-nots” in the United States
in new ways. People who can work from home, often in higher-income jobs, are
comfortable. But over 20 million Americans rely on unemployment benefits, and
hunger and poverty are rising. The expanded rift has been accompanied by an
outpouring of donations to local food banks, crowdfunding campaigns and other
aid to financially devastated Americans. Amazon shareholder Mackenzie Scott’s
$4 billion in charitable contributions, announced earlier this month, may be
the biggest. But plenty of Americans are also chipping in, donating $10 or $20,
some for the first time ever. Many non-profits have suffered this year as the
pandemic shuttered galas and fundraisers. But donations to some small and
mid-sized charitable organizations were up 7.6% in the first nine months of
2020 over 2019, according to a recent analysis by the Association of
Fundraising Professionals, which tracks nearly 2,500 groups. The number of
donors is up by 11.7%.
The trend seems
to have continued in December, typically the most active time for charitable
giving in the United States, early data show. Charities received $2.47 billion
in donations on Dec. 1, the Tuesday after Thanksgiving known as GivingTuesday,
up 25% from 2019. “People are giving like we’ve never seen before,” said
Woodrow Rosenbaum, chief data officer for GivingTuesday. Much of that is coming
in small dollar amounts, suggesting that people across the income spectrum are
stepping up their contributions, Rosenbaum said. About 70% of the donations
made to campaigns on GoFundMe were under $50 this year, up from 40% in 2019,
according to a spokesperson for the fundraising website. “What we have now is
much more collective action,” said Rosenbaum. America’s Food Fund, started this
year, raised over $44 million on GoFundMe, the largest campaign ever on the
fundraising website. Long-time programs like the United States Post Office’s
Operation Santa, which matches donors with needy families who send letters to a
special North Pole address, report unprecedented support. Jonathan Cummings,
executive director for Revive South Jersey, a ministry started in 2012 to tutor
English, mentor and provide housing help in local communities, says a
“groundswell” of volunteers signed up to deliver food every two weeks after the
organization realized that many of the families it supports were struggling to
afford groceries.
Giving Tuesday
donations here tracked by Share Omaha, a Nebraska organization that supports
local nonprofits, nearly doubled this year from 2019, to over $3 million, with
a third coming from first-time donors. When the group asked for volunteers
earlier in the year for packing meals for the homeless and other tasks, it got
700 applications, up from the 200 monthly average. “Even if people are out of
work or furloughed, they want to give back to the community,” said Marjorie
Maas, executive director for the organization. Janette McCabe was one of the
hundreds of people waiting in cars before sunrise on the Monday before
Christmas in a parking lot in Warren, Michigan, for a Forgotten Harvest food
bank distribution. McCabe and her husband lost their jobs recently and have
been relying on food stamps. She has been coming to the food bank distribution
for about a month and a half. “The volunteers are fantastic,” McCabe said. “I
don’t know what we would do if we didn’t have them.”
^ It’s good to
see that Americans are still giving to charities and helping even during a
difficult year. ^
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